Common Charge
Role and Scope
Common Charge is a national coalition advocating for consumer access to distributed energy resources. The project required translating an emerging brand identity into a complete digital experience on an accelerated timeline while aligning the needs of businesses, nonprofits, and advocacy organizations around a shared public narrative.
I led the website design and experience strategy, helping define the information architecture, visual system, and user experience. To meet timeline and budget constraints, I recommended a pragmatic implementation approach that combined template-based foundations, AI-assisted workflows, and close collaboration with developers. The result was a scalable, launch-ready platform that transformed a complex energy policy conversation into a clearer, more accessible public-facing experience.
More to come soon, in the meantime take a look around the live site by clicking below.
My Contributions
Next work
